This argument certainly carries
some weight, but it still needs to be used carefully, because the
intensity of the stock market downturn in 2000 varies depending on
the index that is being looked at. It is indeed true that the collapse
of the internet boom and overinvestment in technology markets has
resulted in a sharp fall in the value of technology stocks. Thus the
NASDAQ composite index, which reflects movements in such stocks, which
rode a wave to cross the 5000 mark in March last years, had fallen
by more than 50 per cent to around 2400 by the end of the year (Chart
7).
Chart 7 >>
However, movements in the
NYSE composite index (Chart 8), while in part a mirror image of the
NASDAQ (reflecting movements into and out of ordinary stocks when
technology stocks perform poorly or well), fluctuated within a much
narrower band and registered on average a rising trend throughout
much of 2000. Of course it is true that even the NYSE was on a declining
trend towards the end of last year.
Chart 8 >>
Given these differences in
movements in technology stocks and stocks as a whole, the strength
of the wealth effect in terms of its impact on consumption
would depend on the extent to which shareholders were exposed to technology
stocks. There are two reasons why such exposure could have been high.
First, managers of mutual
and pension funds may have been driven by the lure of quick speculative
gains from technology stocks to adjust their portfolios, so as to
accommodate a larger volume of such shares. This would obviously result
in a much larger fall in the net asset values of their holdings by
the end of the year.
Second, although shareholding
is widespread in the US, the concentration of shareholding tends to
be substantial as well. According to the Survey of Consumer Finances,
not only did direct and indirect holdings of shares by households
(as opposed to various kinds of corporate entities) account for only
around 69 per cent of total share ownership, individuals with an annual
income of $100,000 or more a year, who accounted for 17.7 per cent
of all shareowners, held 63 per cent of shares held by the household
sector. Not surprisingly, the volume of trades by this category of
shareholder was also higher.
It is to be expected that
these shareowners, who are in the market largely with capital gains
in mind, would have a larger share of risky technology stocks in their
portfolio. It is in their case that the wealth effect
would have been more prevalent, resulting in a sharp increase in consumption
demand for durables and luxuries of various kinds during the stock
market boom.
Not surprisingly, it is durables
expenditure that drove the consumption boom as well as led the subsequent
slowdown in consumption. A journalistic depiction in the Financial
Times, London, of the recessionary mood in the United States titled
Fifth Avenue wealth effect captures this aspect of the
fall in consumer confidence as follows:
Decisions that will determine whether the world economy heads for
a hard landing were taken this week - not in the White House, at the
US Federal Reserve or on Wall Street but on Manhattan's Fifth Avenue.
New York's premier retail street, where Christmas shoppers can buy
silk teddy bears from Salvatore Ferragamo for $205, is undoubtedly
where you would find Santa Claus if he were a New Yorker. It is also
the place to gauge how far recent stock market sell-offs, profit warnings
from leading US companies and tens of thousands of job cuts have damped
the exuberance of the American shopper. After a decade of unparalleled
economic growth, fuelled by a huge increase in borrowing, American
household saving is at its lowest level. If consumers decide that
lean times lie ahead, spending can be expected to fall sharply. Economic
slowdown, even recession, could then follow.
The signs this
Christmas are that this is exactly what is happening. Retail analysts
warn of the toughest trading conditions for a decade.
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