MacroScan - Concentration in Global Food Markets

It is clear that the raging policy debate is not yet over, about allowing multinational companies a greater role in the Indian retail sector, particularly food retail. Already the Commerce Minister Anand Sharma has declared that the decision to hold back on liberalizing rules of FDI in this sector following political backlash, is only to provide breathing space for the government. It is only too likely that the UPA government will seek to push through this "reform'' at some point over the next two years while it is still in power.

This makes it all the more important for Indian citizens to become aware about the extent of concentration and control of multinational companies in global food distribution, and the implications this has for both producers and consumers of food. These are drawn out in some recent studies that deserve much more public attention.

A new report produced by Timothy Wise and Sophia Murphy ("Resolving the Food Crisis: Assessing global policy reforms since 2007'', GDAE and IATP January 2012, http://ase.tufts.edu/gdae/Pubs/rp/ResolvingFood
Crisis.pdf makes several interesting points about how the global food crisis is related to not just medium term supply factors that reflect the effects of more open trade and the policy neglect of agriculture, but also to the biofuel subsidies that have diverted grain acreage and production, as well as the role of financial speculation in pushing up prices of food recently. But Wise and Murphy also highlight a feature that is often ignored in policy discussion on the food crisis: market power in the food system.

As they note, "As agricultural, energy, and financial markets become more integrated on a global scale, the power of transnational firms within the global food system grows. This poses significant threats to global food security, despite the advanced production and communication systems these firms bring.'' As a result, the needed policy changes include policies that curb the market power of transnational companies in the food system. Unfortunately, there are very few such initiatives. Instead, "the expanded interest in public-private partnerships and the continued commitment to the expansion of industrial agriculture lead in the opposite direction.'' (Wise and Murphy 2012, page 33.)

One other voice that has raised this issue in the international policy discussion is that of the UN Special Rapporteur on the Right to Food, Oliver de Schutter. In a Briefing Note on "Addressing concentration in food supply chains'', (December 2010, http://www.srfood.org/imag
es/stories/pdf/otherdocuments/20101201_briefing-note-03_en.pdf) it is pointed out that "Disproportionate buyer power, which arises from excessive buyer concentration in food supply chains (among commodity buyers, food processors and retailers), tends to depress prices that food producers at the bottom of those chains receive for their produce. This in turn means lower incomes for these producers, which may have an impact on their ability to invest for the future and climb up the value chain, and it may lead them to lower wages that they pay the workers that they employ. There is thus a direct link between the ability of competition regimes to address abuses of buyer power in supply chains, and the enjoyment of the right to adequate food.''

These forms of market power and their effects are elaborated in a paper by Aravind Ganesh on "The right to food and buyer power'' (German law Journal, Vol 11 No 11, available at http://www.networkideas.org/featart/ja
n2011/Aravind_Ganesh.pdf). Ganesh points out excessive buyer power harms both ends of the food distribution chain, the (usually small) direct producers and the final consumers.

The extreme concentration in the middle of global supply chains is already a matter of major concern. Thus, for example, Ganesh notes that in only one example (that of the global coffee industry) in 2008 it was estimated by the World Bank that there were around 25 million coffee growers and 500 million consumers. But only four firms accounted for nearly half of the coffee roasting and trading industries. For tea, three companies controlled over 80 per cent of global distribution. In commodities as varied as grain, soyabean and other oilseeds, sugar and cocoa, a few large companies dominate the processing and distribution globally. In many cases, such as Nestle and Parmalat in the Brazilian dairy industry (where they now account for 53 per cent of processing), these companies have come to acquire their dominant market power by allegedly driving out farmers' co-operatives which were effectively forced to sell their facilities to the large players.

Such concentration gives these large companies considerable power to set the terms, condition and prices of the produce they acquire from farmers. This can even deprive farmers of the ability to earn enough income to feed their households. Ganesh notes that ''studies have shown that the practice of dominant UK groceries retailers, of passing on to Kenyan producers the cost of compliance with the retailers' private standards on hygiene, food safety and traceability has resulted in the moving away of food production from small holders to large farms, many of which were owned by exporters, as well as the acquisition of exporters of their own production capacity. In short, farmers are being excluded from global grocery supply chains, thus severely damaging their incomes.'' (Ganesh 2011 page 1196)

Ganesh cites several examples of cases where the competition and anti-trust authorities in different countries have been forced to take on multinational firms for their collusive practices. In South Africa, a milk cartel had to be investigated for colluding to fix the purchase price of milk and imposing contracts on small dairy farmers to supply their total milk production without retaining anything even for household consumption. Another investigation was launched into supermarkets denying small producers access to retail shelves as a result of buyer concentration.

Even in Asia, in places like South Korea, Taiwan China and Thailand, competition authorities have brought actions against dominant multinational buyers like Wal-Mart and Carrefour for various kinds of abusive conduct. These include strategies that adversely affect small producers in particular, such as refusal to receive products, unfair price reductions, unfair passing on of advertising fees to producers, charging improper fees, and unreasonable penalties for supply shortages. In all these cases fines had to be imposed on these companies, but in the absence of strict guidelines and constant regulatory monitoring, it is likely that such behaviour will continue.

Oliver de Schutter has argued that it is therefore necessary for competition authorities within countries as well as more global legal regimes to be in place to prevent such rampant abuse of power. Regulation and control is necessary to prevent just some of these tendencies of large retailers: